Inbound Marketing & Sage Lion Media

Let us transform your business and
help you reach the SUMMIT.

Inbound Marketing is Perfect If
you need more

Traffic

Attracting the right people to your site means intercepting them at exactly the right time with just the right piece of relevant content.

Tools You Can Use
Blogging Blogging
SEO/Keywords SEO/Keywords
Content Strategy Content Strategy
Attract

Leads

When users are attracted to your site you need to find a way to convert them into leads. That starts with a conversation on their terms.

Tools You Can Use
Live Chat Live Chat
Forms Forms
Conversion Rate Optimization Conversion
Attract

Sales

You’re almost there. You’ve attracted the right visitors and converted the right leads, but now you need to transform those leads into customers.

Tools You Can Use
Email Email
Lead Nurture Lead Nurture
Automation Automation
Attract

Why Is Inbound Marketing And The Outdoor Industry A Perfect Match?

Because, traditional marketing just doesn't work anymore.

Search Engines
Of people said generating traffic and leads was their #1 challenge in 2018.
The Noise IS Louder
Of people say ads are more intrusive today than two years ago.
Prospects research your product long before your first touch point.
of shoppers conduct online research before making big purchases.
of B2B researchers start their research with a generic search.
Sage Lion Media Marketing Strategy
Target the exact users who want to engage with you
Organically increase your visibility and brand awareness
Nurture leads through smart automation and lead scoring
Simplify the handoff from marketing to sales
Track and analyze every component of your marketing
Traditional Marketing Strategy
Buy ad space and hope the right people click on it
Attend networking events and hope someone sees you
Cold call a list and hope you don't piss someone off
Hire overpaid sales staff and hope they can perform
Rely on word of mouth and wait... and wait... and wait...

YOU CAN’T CLIMB THE SUMMIT WITHOUT STATRTING ON THE TRAILHEAD

How Sage Lion Media Does - Inbound Marketing

For most customers, it starts with our in-depth persona development process we call The Trailhead. This plan allows us to become experts in your buyers, where they spend their time online and how they make buying decisions.

This insight, combined with data research and a strong strategy, allows us to target potential buyers and convert them into marketing qualified leads. Our in-house team of content creators, strategists, and designers work collectively to create pieces of content perfectly tailored to your target audience, served to your custom audience, right when they need it most.

Our experience and deep understanding of the outdoor industry allows us to set a strategy for both quick wins and a long-term approach to improving conversions, revenue, and donations.

FEATURED RESOURCE

Ready to get started on your first inbound campaign? Make sure you've got all the right gear with our Inbound Marketing Checklist.

GET STARTED

Inbound Marketing Blog

Blog Post

The Perfect Recipe To A Successful Lead Nurturing Campaign

Aug 7, 2018
Email marketing is an essential tool for turning qualified leads into loyal customers. For every $1 spent on email marketing, outdoor companies can expect an average $38 return. If you’re…
Blog Post

How Valuable Are Your Current Customers?

Jun 21, 2018
We talk a lot about driving more traffic to your website, converting prospects to leads, and leads to customers. All of this is great but, do you remember learning in…
Blog Post

Are Meta Descriptions Hurting Traffic To Your Website?

Jun 5, 2018
Meta descriptions are those little blurbs that appear in Google search (or Bing if you’re weird and use that).   In December 2017, Google upped the character limit to 320…

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