Social Media Is Not Free

Businesses view social outreach as a revolutionary tool that allows them to expand their marketing efforts. To reach your audiences at no cost posting to the social sphere is a quick solution. However, social media channels are now inundated with content of varying quality. Making it nearly impossible to tell what is legitimate and what […]


How to Optimize Your Facebook Ad Funnels Using Video

Needless to say, marketers must be more creative than ever to not only attract audiences, but also keep their attention. Many businesses use Video Facebook Ads as a key part of their digital marketing funnel. Using video is a great way to boost your funnel strategy and ultimately drive conversions.  The average human’s attention span is […]


Hubspot Adds Instagram

Sage Lion Media loves Hubspot. Hubspot makes marketing simpler for our agency and managing our clients. With their marketing automation tools, we have more time to prospect, brainstorm, and chase fresh powder after a snowstorm in the mountains. Hubspot is always improving their marketing automation tools and this month, they announced some pretty big news. […]


The Latest In Social Media

We are 3 months into 2018 and a lot has happened with social media. From Kylie Jenner costing Snapchat $1.3 billion to Facebook potentially slapping businesses in the face with its new algorithm. Let’s look at what’s been going on in the world of social media marketing. And I promise to make no more Kardashian/Jenner […]